JEFFREY IACOBONI

TABITHA BROWN X TARGET


As Tabitha herself says: “like so, like that!” I created the logo and packaging system for the Tabitha Brown for Target collection, an ongoing collection spanning housewares, food, and apparel. The system celebrated the bright color and patterns Tabitha is known for. Also gold foil. Lots of gold foil. 

My Role: Logo Designer, Packaging System Designer
Creative Director: Beth Lowry
Designers: Mandy Mills, Anthony Lane
Project Managers: Rachel Walker, Ellen Boldt 
AD: Matt Bakken, Jarilyn Fahrendorff
Copywriter: Kendra Kabasele
Photographers: Rod Komis Katie Holm, Danielle Gernes




j.iacoboni@gmail.com

@jiacoboni